The French luxury boutique company was using a Salesforce CRM for its end-to-end business operations. They were dealing, communicating & engaging a huge number of customers on a daily basis. With time, they found that there was redundant data on Customer Object which was causing challenges in the form of downgraded CRM performance.

Slow CRM performance leads to other critical challenges such as long waiting times, slower operations like search, reporting, etc. They used DataArchiva to manage their Salesforce data.

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