We’d like to believe that if our data resides in a cloud environment, it’s 100% protected.
Unfortunately, it’s not!
The reality is our mission-critical data encounters threats and is even subjected to loss within a cloud infrastructure. Salesforce is one such cloud CRM platform that carries a massive volume of confidential data of the users but falls short when it comes to strong data protection measures. Still, we’d like to believe that the CRM giant strongly safeguards our data.
It’s time to burst the bubble.
Think about the reality when you need to spend colossal money to bear the data loss or corruption that occurred to your production data. It might take years for your team to get up and run again. Sometimes, you won’t — forever.
So, you need to address this issue at its roots this year. Because we’ve witnessed a lot of data loss or corruption scenarios that floored many businesses in the last year.
What is Salesforce Data Loss?
Data loss in Salesforce is a wretched scenario where your valuable data is removed or erased unexpectedly from the production org. That means you can no longer have the sensitive information which is the lifeblood of your business including the information about your customers, leads, and internal finance statistics. Undoubtedly, such massive data havoc can devastate your business no matter its size. And what chills our blood is Salesforce data loss has become a common problem now.
How Does Salesforce Data Loss Happen?
Data loss in Salesforce happens because of many instances. Let’s discuss some of the major reasons that bring about Salesforce data loss:
Hitting the delete key is not uncommon. Knowing this, Salesforce developers have prudently provided the Recycle Bin option to address this issue easily. However, the recovery of accidentally deleted data is not always possible if the error remains unnoticed for several days or even weeks. And, above that, things get a lot tougher to fix when a complex workflow is changed in an unintended way or a buggy APEX script is deployed. Most of the time, such damages are irreversible.
Although the works within a cloud infrastructure seem untouchable, the processes are rooted within a server. And, when it’s connected to a piece of hardware, the chances are high that your hardware is exposed to severe damage. There are many reasons such as natural disasters, and manual errors that can lead to terrible damage to your computing hardware that in turn leads to unimaginable data loss.
As you’re reading this part of the blog, it’s possible that a hacker might attempt to access the sensitive information in your Salesforce org (such as a phishing attack). If they breach your org, they could potentially steal your data and threaten you to leak the information unless you pay them a hefty ransom. This horrendous incident will obstruct you from accessing your opportunities, accounts, contacts, campaigns, and more! And, it can also pave the way to a dubious reputation and fragile customer trust.
Despite the smart work of the QA department, it is possible that buggy code can get deployed to your production environment and in turn lead to data loss or corruption. This is predominantly due to the lack of vetted testing or the restriction to access the relevant test data. According to studies, bad code is responsible for 7% of all data and metadata loss and corruption.
Data Backup in Salesforce — The Ultimate Solution to Safeguard Your Salesforce Data
Here’s the lifesaver — a data backup strategy for Salesforce!
Backing up the Salesforce data is the most reliable, efficient data protection strategy businesses prefer in this day and age. With a number of possibilities existing to cause your Salesforce data loss, you don’t need to look for a better solution other than backing up your data to protect it in the long run. Having an intelligent data backup strategy in place secures your main data types including cases, contacts, leads, contracts, and opportunities.
However, keep in mind that the data that needs to be backed up is completely dependent on your selection. You need to distinguish between two major types of data that commonly undergo the backup process — data and metadata.
Data is a record in Salesforce such as contacts, deals, accounts, and opportunities. This category also encompasses custom object records, uploaded files, as well as data generated within Salesforce Chatter.
Metadata, on the other hand, is the derivatives such as configuration, reports, dashboards, layouts, as well as any custom code. Remember, metadata backups are just as important as main data.
To feel 100% protected, you need to choose the data and metadata that you want to back up based on their significance so that you will never lose any information that is crucial for your business. With a modern, reliable solution provider, you can back up both Salesforce data and metadata seamlessly by ensuring the utmost security.
Why DataArchiva Backup is the Best Choice for Salesforce Data Protection?
DataArchiva Backup makes Salesforce data and metadata backup and recovery easy and automatic. Our superior application with its next-gen capabilities takes the backup of your active Salesforce data in S3, SharePoint, or Server by leveraging your external clouds such as Azure, Heroku, Google Cloud, AWS, and on-premises platforms — everything by understanding your preference and compliance. That’s the reason we demand you to BRING YOUR OWN CLOUD!
With our application, you have the privilege to own your backup data and rest assured about its robust protection. More importantly, our application backs up your production data and metadata in CSV format in the cloud environment. From backup to recovery at necessity, our end-to-end process is 100% automated where you can opt for periodic/on-demand backup as well as full/incremental backup as per your need. In brief, DataArchiva Backup got everything you look for in a powerful and relatable data backup and recovery application for Salesforce.
So, what about giving us a try? If you have a sober vision about your Salesforce protection strategy this new year, connect or schedule a demo with us today! We will show you how DataArchiva Backup can bolster your vision and reimagine your Salesforce data backup experience.