If you’ve been making use of the Salesforce cloud platform for running your business for some time now, one thing that might irk you the most will be the limited storage capacity. Though this is a detriment for all companies, small & mid-scale enterprises get affected by the Salesforce data storage limitations & its subsequent issues the most. And in the current scenario, when businesses want scalability & long-term business growth, limitations of any kind are plain distressing for them.
Currently, seven out of the ten highest valued global brands are data companies. Data as the new oil? Clearly. When you invest in data, its storage, its management and its analysis, you’re investing in innovation.
― Thomas Harrer
Paid Attention to your Data Storage Lately?
Don’t be annoyed by the question! We’ll not call you out in particular if data storage in Salesforce is the last thing that crosses your mind. Just like you, most enterprises running their business on the SaaS platform perpetually put more focus on how they can leverage its services to automate & boost their critical business processes including sales, marketing, customer relations, services, etc. This becomes the main reason they fail to monitor their data growth in Salesforce & what effect it has on the primary data storage.
Some Causes of Data Growth in Salesforce
Salesforce System Itself – The primary cause of data generation in Salesforce are the Salesforce solutions your organization uses. These can include Sales Cloud, Marketing Cloud, Paradot, Service Cloud, Chatter, Health Cloud, Financial Cloud, etc. Data in Salesforce can also be generated through your HR solutions, email activities, live agents, communities, events, etc. Different objects like Accounts, Leads, Contacts, & other custom-made objects also contribute towards data growth.
Multiple Third-party Applications – Your business may make use of multiple external systems & third-party AppExchange applications, alongside Salesforce, to achieve your business goals. As the data generated from those applications also gets stored in the primary data storage, integrating multiple applications tremendously increases the data flow, leading to faster data growth & more storage usage.
Data Processing – As mentioned before, the highly integrated digital platform, though provides a complete 360 view of your customers, also overloads the storage with lots of data. Also, data processing across the different systems only increases with time, again leading to massive data growth.
Now that you’re aware of the common causes of data growth in Salesforce, you also need to know that once you reach the Salesforce Data Storage limit in your Org, Salesforce will send an email to your admin informing him/her about the data storage usage. After this they either have to delete some data from the instance or simply purchase more data storage space.
In this case, what will your decision be? Are you in a position to delete data from your Salesforce instance? Or, are you willing to purchase additional data storage from Salesforce?
Also Read: 5 Mistakes to Avoid Related to Data Storage in Salesforce
Purchasing Additional Storage from Salesforce
Before you take your decision of purchasing additional data storage from Salesforce, there’s some important information you need to be aware of. Data storage can be purchased from Salesforce, in blocks of 50 MB or 500 MB, with the cost of $125 per month for 500 MB extra storage. But one thing you need to keep in mind is that this is not a one-time payment. This is because you will need to purchase the additional storage again and again, making it a hefty recurrent expense. In short:
- Additional data storage is very limited, compared to its price
- Additional data storage is not cheap, & lastly
- Additional data storage is a recurrent expense burdening your IT budget
So, what’s the solution to this? Is there nothing else you can do except quietly purchase the extra data storage from Salesforce, at quite the hefty price?
Well, have you heard of data archiving or thought of using a data archiver for your Salesforce system? By implementing long-term archiving techniques in your Org, you can easily take out the old, inactive data from Salesforce’s primary data storage & archive it in some low-cost, reliable secondary storage space. In return, data archiving will drastically reduce your data storage expenditure, improve system performance, & will boost the user experience. Here are some common benefits of leveraging data archiving strategies:
- Drastically reduced data storage expenditure
- Improved system performance
- Better user experience
- Boost in overall ROI from the old data
- Easier adherence to data retention & compliance directives
Also read: Ran Out of Data Storage in Salesforce? Do So Much More With Data Archiving
Now that we have sold you on the idea of implementing a data archiving strategy in your Org, it’s only fair we also introduce you to our suite of enterprise data archiving solutions for the world’s #1 cloud platform. Our enterprise-grade data archiving solutions allow users like you to archive their legacy data from Salesforce to either native Salesforce’s big data-based Big Objects or to external databases (Postgres, Redshift, MySQL, Oracle, MSSQL, etc) by leveraging different platforms (AWS, Heroku, Azure, GCP, & On-premise).
These next-gen data management platforms for Salesforce also offer much more than regular archiving. With automated archiving, one-click data restoration, 100% data accessibility & visibility, preserved data integrity, initial large volume data offloading, & secure data encryption, these data archive solutions are capable of fulfilling the end-to-end data archiving needs of Salesforce users. Here are some more benefits you’re bound to get from our solutions:
- 10X+ ROI (85%-90% Direct Cost Savings)
- 5X+ App Performance Improvement
- Meet Internal Data Policies, Data Retention, & Compliance Requirements
- Preserve Any-level Object Hierarchy & Data Integrity
- No Need for Data Storage Upgradation
To know more about these applications, check out this comprehensive product datasheet. To understand our amazing data archiving solutions even better & learn how they can help you avoid purchasing additional data storage from Salesforce, please get in touch with us.
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